FutureWorks London

London Calling (everyone to Indeed’s premiere networking event)

This year, Indeed’s flagship leadership platform FutureWorks is bigger than ever, including franchise events around the globe. As the first of these events, the pressure was on to make FutureWorks London a spectacular launch. FutureWorks London was an inspiring event for movers and shakers in the UK hiring industry, with the global theme of connecting people to a better world of work. The team customized the current FutureWorks visual ID to the London location in several ways, including making smart use of the space, designing transparent posters featuring facts about London for the wide banks of floor-to-ceiling windows. They also spelled “colour” with the “u” in it. Fancy! And as important as localization is, the franchise events are also a huge opportunity to showcase FutureWorks as a global thought leadership platform.